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The Purest Solutions | Skincare that actually works

Sustainability

The Future of Our Planet

700 Million

People living in extreme poverty worldwide

World Bank, Poverty, Prosperity, and Planet Report 2024

75%

Land Changed by Human Activity

UN IPBES Global Assessment Report, 2019

160 Million

Children involved in child labour globally

ILO & UNICEF, 2021

2.2 Billion

People without access to safe drinking water

WHO & UNICEF, 2023, Progress on Household Drinking Water, Sanitation and Hygiene 2000 - 2002

37.4 Billion Tons

CO₂ emissions from global energy use

World Bank, Poverty, Prosperity, and Planet Report 2024

250 Million

Children without access to education

UNESCO, Global Education Monitoring Report 2022

8 Million Tons

OkyaPlastic waste entering oceans every year

Jambeck et al., 2015, Science

Our planet is currently facing serious environmental and social challenges. At The Purest Solutions, we are aware of these issues and shape our sustainability approach with this awareness. We aim to minimise our environmental impact, use our resources efficiently, and develop environmentally friendly products as part of our responsibility to nature.

At the same time, we support social equality and contribute to various social responsibility projects that assist disadvantaged groups. We remain committed to prioritising sustainability and social responsibility in every step we take toward a better future.

Ethical Ingredient Sourcing

At The Purest Solutions, we believe skincare should be as kind to the planet as it is to your skin. That’s why we ethically source every ingredient with both efficacy and sustainability in mind.


Our formulas are cruelty-free and dermatologically tested, and we proudly avoid parabens, alcohol, artificial fragrance, and harsh dyes. From the start, our goal has been to create clean, honest formulations — free from unnecessary fillers and always
respectful to nature.

Eco-Friendly Refillable Packaging

Our refillable packaging system is designed to make sustainability simple. By offering our best-selling formulas in eco-friendly, recyclable refills, we help you reduce single-use plastic without compromising on convenience or performance.

It’s a small shift with a meaningful impact — making it easier to care for your skin while caring for the planet.

Sustainable Development Goals

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#1 End Poverty

  • Food support is provided to curtain number of families monthly.
  • Food distribution to the homeless is supported with the cooperation of the Çorbada Tuzun Olsun NGO.

#2 Zero Hunger

  • Food support is provided to curtain number of families monthly.
  • Food distribution to the homeless is supported with the cooperation of the Çorbada Tuzun Olsun NGO.

#3 Good Health And Well-Being

  • Employee awareness increased with donations for days such as Cancer Awareness Day.
  • In-corporate basic health needs are met with services such as company doctor, private health insurance, annual check-up.

#4 Quality Education

  • University collaborations are developed through TPS Academy community.
  • Training and scholarship support is provided to university brand managers.
  • School materials and clothing support is provided for the elementary schools in need
  • Company employees are offered training on various topics: Occupational Safety Training, First Aid and Occupational Health and Safety Training, Sustainability Training, English training, Excel Training, Product Training, Competition law training

#5 Gender Equality

  • Consideration is given to the ratio of female employees and scholars to support women's employment.
  • We have 46 scholars, 33 of whom are women (72%) and 13 are men (28%). (44% more female scholars)
  • Currently, we have 38 female (49%) and 39 male (51%) employees.

#6 Clean Water Ans Sanitation

  • Social media campaigns developed as a solution to the hygiene problem
  • Beach cleaning -We provided sanitation with the water bottles we distributed and the contactless water supply at the KÜAD event.

#7 Accessible And Clean Energy

  • Our production facility planned in 2023 is based on clean energy

#8 Decent Work and Economic Growth

  • Disabled quota will be opened for recruitment in 2023.

#9

#10 Reduced Inequalities

  • Women entrepreneur ventures are prioritized for company events.
  • Joint collaborations are developed by supporting women entrepreneurs.(Exp: Less Collab)

#11

#12 Responsible Consumption and Production Areas

  • We reduce waste generation by reusing the boxes from our factory 3 times.(585 Number of trees saved)
  • With our new molds, we prevent product waste in box production. (393 Number of trees saved)

#13 Climate Action

  • TPS Heroes: We organize beach and forest cleaning activities at regular intervals.
  • 250,000 seeds were planted with Ecording (40% of it grows as trees.)
  • 5000 Trees were planted with TEMA NGO.

#14 Life Below Water

  • The amount of plastic in packaging has been reduced.
  • We provide refill pouches for plastic bottled products.

#15 Terrestrial Life

  • Forest stewardship council approved papers are used for product packaging
  • TPS Heroes:Park and forest cleaning activities are held at regular intervals
  • Dog&cat food was distributed in partnership with HAÇİKO amongs our users with their orders to increase awareness.
  • We conserved 761 trees with our box innovation.

#16 Peace, Justice And Strong Instituions

  • Plans are being made to establish a sustainability commission within sector stakeholders and start negotiations with the ministries.

#17 Partnerships For The Goals

  • We develop collaborations with various non-governmental organizations and institutions for a better world. (HACIKO, Support to Life, Çorbada Tuzun Olsun)

At The Purest Solutions, we align our actions with the United Nations Sustainable Development Goals (SDGs) — a global blueprint for a healthier planet and society. From responsible ingredient sourcing to refillable packaging and waste reduction, every step we take is rooted in transparency, ethics, and environmental care. We’re committed to creating skincare that not only respects your skin, but also contributes to a more sustainable, inclusive future for all.

Our Sustainability Journey

2020

Partnerships with Support to Life Association and Hachiko

2021

Ecording Partnership

2022

Establishment of the Sustainability Department


First Internal Sustainability Report


KUAD Upcycle Project Award


KUAD Innovation Zone Project Award


Istanbul Marketing Awards – New Product in Packaging Design Award

2023

Partnerships with “Çorbada Tuzun Olsun” Association and Impact Circles Foundation


Turkey’s First and Only Plastic-Free Festival: “Plastic-Free Festival”


Watsons Beauty and Personal Care Awards – Best Sustainable Lifestyle Product of the Year Award


Launch of Refill Product

2024

Life Cycle Assessment of 21 Products


Istanbul Marketing Awards – Sustainability Activities Involving Corporate Employees – TPS Heroes Team


First Corporate Sustainability Report


Partnership with Hatay Surf Center


Sea Together

2020

Partnerships with Support to Life Association and Hachiko

2021

Ecording Partnership

2022

Establishment of the Sustainability Department


First Internal Sustainability Report


KUAD Upcycle Project Award


KUAD Innovation Zone Project Award


Istanbul Marketing Awards – New Product in Packaging Design Award

2023

Partnerships with “Çorbada Tuzun Olsun” Association and Impact Circles Foundation


Turkey’s First and Only Plastic-Free Festival: “Plastic-Free Festival”


Watsons Beauty and Personal Care Awards – Best Sustainable Lifestyle Product of the Year Award


Launch of Refill Product

2024

Life Cycle Assessment of 21 Products


Istanbul Marketing Awards – Sustainability Activities Involving Corporate Employees – TPS Heroes Team


First Corporate Sustainability Report


Partnership with Hatay Surf Center


Sea Together

Our Promises

  • UV protection
  • Blue-light protection
  • Microplastic free
  • Dermatologically tested
  • Paraben free
  • 100% vegan
  • Alcohol free
  • Fragrance free
  • Planet friendly: 30% recycled plastic
  • Ophthalmologically tested
  • Non-comedogenic: won't clog pores
  • Dye free